A Peace of Soul Vegan Kitchen


After 14 years as Lamb’s Bread Vegan Cafe,  Opportunity to develop a more dynamic brand with a new name and visual identity, complete building remodel, expanded menu, and the addition of a new mobile food truck.


We worked closely with the owner and entire team to uncover a fuller brand story. What emerged was a name change from Lamb’s Bread Vegan Cafe to A Peace of Soul Vegan Kitchen, speaking to the plant-based comfort food the restaurant is nationally renowned for, while also reflecting the life and dining aspirations of their largely conscious consumer customer-base.

What We Did

  • Naming
  • Identity
  • Web Design
  • Print + Digital Collateral
  • Social Media Consulting
  • Food Truck Design

Creative Direction:
Jessica E. Boyd

Food Styling:
Venita Aspen

Jesse Volk

© 2018 The Gild Agency. All rights reserved.